MEMPHIS RACING

Memphis Racing is one of Sweden’s most successful racing teams with several championship wins on the merit list. Memphis is the first Nordic team to win two different national championships (Sweden and Denmark) and the only team that managed to win the first three places in a SM (swedish championchip) competition ever. In 2018, Memphis expanded into Europe when the step was taken to NASCAR as a complement to V8 Thundercars in Sweden. The project was launched just one week before the premiere and the car was delivered directly to the track for the first race. Despite that, Memphis has advanced in the season and ended up third at the end of the season in the team championship, the best rookie team ever! During the year there were also 2 victories, which most of them thought was impossible!

In addition to the competitions, Memphis is also producing road shows with our partners. We have been co-operating for over 10 years with Polaris, which included road shows with Victory (2008-2015), Indian 2014 -> and Polaris 2015 ->. New for 2019 will be that more companies can participate, which creates extensive geographic spread and exposure in connection with high-profile events such as Sweden Rock and various fairs. In 2018, Memphis Racing was present at 93 different arenas and events including the raceweekends. The geographical spread has been in 10 countries from Spain in the south to Sweden and Kiruna in the north.

We are very proud that we have had our largest partners for over 10 years, and through our European commitment in NASCAR, we are now attracting other countries’ operations and new partners. Our multinational partners now see Memphis Racing as a natural partner and platform to build a future with!